{"product_id":"ghd-platinum-black-hair-straightener","title":"ghd Platinum + Black Hair Straightener","description":"\u003cp\u003eIntroducing ghd platinum+, the world's first SMART straightener that predicts your hair's needs.\u003c\/p\u003e\u003cp\u003eFeaturing breakthrough ultra-zone with predictive technology, the ghd platinum+ styler recognises each section of hair and adapts the temperature to ensure the optimum temperature of 185ºC is consistent across the two plates, allowing beautiful results in one stroke. Heat is monitored 250 times per second across the plates, and through its predictive technology this revolutionary styler recognises the thickness of your hair and speed at which you are styling and adjusts the heat accordingly, giving you unbeatable results, personalised to you.\u003c\/p\u003e\u003cp\u003eThe unique wishbone hinge ensures the plates are perfectly aligned while you style, while the rounder barrel allows you to create curls, waves and the perfect straight with ease. Each plate is precision milled, allowing hair to pass through effortlessly, for snag-free styling. Universal voltage allows you to keep styling wherever your travels may take you. Plus, automatic sleep-mode will turn off your styler after 30 minutes of non-use, for extra peace of mind.\u003c\/p\u003e\u003cp\u003eSo for healthier styling in one stroke discover platinum+, delivering 70% stronger hair*, 2 x more colour protection* and \u003cspan\u003e75% more shine**\u003c\/span\u003e; be the Queen you deserve to be with ghd by your side!\u003c\/p\u003e\u003cp\u003e*reduced breakage and 2 x less colour fade vs a styler working at 230°\u003cbr\u003e\u003cspan\u003e**Proven to increase shine vs. naturally dried hair.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePrice includes:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eghd platinum+ styler\u003c\/li\u003e\n\u003cli\u003eHeat resistant plate guard\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eProduct features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUltra-zone with predictive technology: the latest breakthrough in heat styling which guarantees homogeneous heat across the whole plate, allowing consistent beautiful results in one stroke.\u003c\/li\u003e\n\u003cli\u003eWishbone hinge for perfect plate alignment giving you more control to create any style\u003c\/li\u003e\n\u003cli\u003eAdvanced, precision milled, floating plates with a high spec gloss finish, for effortless, perfectly smooth styling and shine\u003c\/li\u003e\n\u003cli\u003eHeat resistant protective plate guard so you can take your style and your styler wherever you want\u003c\/li\u003e\n\u003cli\u003eUniversal voltage to deliver the same outstanding performance wherever you are in the world\u003c\/li\u003e\n\u003cli\u003eAutomatic sleep mode to switch your styler off after 30 minutes of non-use, for peace of mind\u003c\/li\u003e\n\u003cli\u003e2.7m swivel cord for convenient styling\u003c\/li\u003e\n\u003cli\u003e185ºC temperature for optimum styling\u003c\/li\u003e\n\u003cli\u003eAU three pin plug\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eBuy with confidence:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e3 years manufacturer's guarantee\u003c\/li\u003e\n\u003cli\u003eSecure online payments\u003c\/li\u003e\n\u003cli\u003eGuaranteed product authenticity\u003c\/li\u003e\n\u003cli\u003eTrack your order\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Ghd","offers":[{"title":"Default Title","offer_id":51080020623607,"sku":"lxk1787952585234","price":163.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0881\/0577\/9447\/files\/ghd-platinum-black-hair-straightener_1.jpg?v=1787952591","url":"https:\/\/www.thegracefulroom.shop\/products\/ghd-platinum-black-hair-straightener","provider":"My Store","version":"1.0","type":"link"}